普通果蔬紙箱的應(yīng)用痛點(diǎn)目前果蔬市場(chǎng)上常用的包裝有塑料箱、紙箱、泡沫箱、組合箱等等。其中,普通的果蔬紙箱有三大應(yīng)用痛點(diǎn):
The application points of common fruit and vegetable cartons are commonly used in fruit and vegetable markets, such as plastic boxes, cartons, foam boxes, combined boxes, etc. Among them, ordinary fruit and vegetable cartons have three application pain points:
一是紙箱硬度不夠,長(zhǎng)途運(yùn)輸?shù)念嶔ひ讓?dǎo)致紙箱碰撞變型,果蔬受損。
First, the hardness of cartons is not enough, and the bumps of long-distance transportation are easy to lead to carton collision deformation and damage to fruits and vegetables.
二是從冷庫(kù)或冷柜車(chē)取出后,紙箱返潮軟塌,致使果蔬失去包裝保護(hù)從紙箱底部掉落,造成果蔬碰壞、客戶抱怨投訴,直接和間接的經(jīng)濟(jì)損失巨大。
Second, after being taken out from the cold storage or freezer truck, the carton returns to moisture and soft collapse, resulting in the loss of packaging protection of fruits and vegetables and falling from the bottom of the carton, resulting in damage to fruits and vegetables, customer complaints and huge direct and indirect economic losses.
三是果蔬的仿冒者多,同質(zhì)化的普通紙箱無(wú)法從包裝上增加的辨識(shí)度。
Third, there are many counterfeiters of brand fruits and vegetables, and the homogeneous ordinary carton can not increase the brand recognition from the packaging.
該如何包裝果蔬才能迎合市場(chǎng)需求呢?
How to package fruits and vegetables to meet the market demand?
小型化城鄉(xiāng)果蔬消費(fèi),呈現(xiàn)買(mǎi)新吃鮮、少量多次的特點(diǎn),市場(chǎng)急需的是3-5公斤的小包裝、透明化據(jù)抽樣調(diào)查顯示,95%以上的消費(fèi)者買(mǎi)箱裝果蔬時(shí)都要開(kāi)箱察看。如果在包裝時(shí)采用部分透明材料,既可增加美感提高購(gòu)買(mǎi)者欲望,又增加可信度,可謂兩全其美。
The miniaturized consumption of fruits and vegetables in urban and rural areas presents the characteristics of buying new and eating fresh, a small amount and many times. What the market urgently needs is 3-5kg small packaging and transparency. According to the sampling survey, more than 95% of consumers have to open the box to check when buying boxes of fruits and vegetables. If some transparent materials are used in packaging, it can not only increase the beauty, improve the desire of buyers, but also increase the credibility, which can be described as the best of both worlds.
組合化按不同顏色、不同性質(zhì)、不同產(chǎn)地進(jìn)行多樣品種組合包裝的果蔬,也非常的暢銷(xiāo)。如果能按某種規(guī)律組合包裝,大有可為
The fruits and vegetables packaged in combination according to different colors, different properties and different producing areas are also very popular. If we can combine the packaging according to a certain law, it has great prospects
精品化禮品化精美、新穎的包裝能促進(jìn)人們的消費(fèi)欲望,在節(jié)日期間更是廣受消費(fèi)者的喜愛(ài)!目前國(guó)內(nèi)的一些精品果蔬,其外觀形色及內(nèi)在品質(zhì)完全可與國(guó)外的產(chǎn)品抗衡,只要包裝精美,可以走出得到外國(guó)朋友的青睞。
Exquisite gifts, exquisite and novel packaging can promote people's consumption desire, and is widely loved by consumers during the festival! At present, some domestic high-quality fruits and vegetables can compete with foreign products in appearance, color and internal quality. As long as the packaging is exquisite, they can go abroad and get the favor of foreign friends.
果蔬類(lèi)開(kāi)口箱的設(shè)計(jì)與成型CCF是Corrugated CommonFootprint的英文縮寫(xiě),意思是具有共同規(guī)格的瓦楞箱。它可實(shí)現(xiàn)農(nóng)產(chǎn)品從田間到的流水線操作。由于其結(jié)構(gòu)及尺寸規(guī)格可統(tǒng)一,所以可運(yùn)輸中不同規(guī)格包裝混合堆碼容易傾斜倒塌的問(wèn)題。
Design and molding of fruit and vegetable open box CCF is the English abbreviation of corrugated common footprint, which means corrugated box with common specifications. It can realize the assembly line operation of agricultural products from field to supermarket. Because its structure, size and specification can be unified, the problem that the mixed stacking of packages with different specifications is easy to tilt and collapse in transportation can be eliminated.
箱通常裝載在托盤(pán)上進(jìn)行模塊化物流運(yùn)輸,有助于降低物流成本,還能提高貨物裝卸、運(yùn)輸、倉(cāng)儲(chǔ)等的效率。CCF箱對(duì)果蔬種植者來(lái)說(shuō),大大減少了貨物運(yùn)抵零售商店前的處理環(huán)節(jié),從而使運(yùn)送的果蔬更新鮮。它外觀漂亮,展示和銷(xiāo)售方面的功能更吸引顧客。
Containers are usually loaded on pallets for modular logistics transportation, which helps to reduce logistics costs and improve the efficiency of cargo handling, transportation and storage. For fruit and vegetable growers, CCF box greatly reduces the processing links before goods arrive at retail stores, so as to make the transported fruits and vegetables fresher. It has a beautiful appearance and more attractive functions in display and sales.
與其它包裝相比,CCF箱的瓦楞構(gòu)造和內(nèi)置緩沖隔板能為果蔬提供更多的保護(hù)。CCF箱還能根據(jù)具體要求進(jìn)行特別設(shè)計(jì),如額外加固、通風(fēng)、冷卻、防潮等其他保護(hù)性能。箱在設(shè)計(jì)方面可以靈活多樣,可選擇的設(shè)計(jì)包括但不限于以下幾點(diǎn):箱型(自鎖結(jié)構(gòu)或機(jī)器成型)。
Compared with other packaging, the corrugated structure and built-in buffer partition of CCF box can provide more protection for fruits and vegetables. CCF box can also be specially designed according to specific requirements, such as additional reinforcement, ventilation, cooling, moisture-proof and other protective properties. The design of the box can be flexible and diverse. The optional design includes but is not limited to the following points: box type (self-locking structure or machine forming).